Research Reward is a market research platform. Users collect points/rewards in exchange for taking part in different surveys. I was tasked with creating a logotype for the service, as well as simple brand guidelines.
The digital campain consisted of static and animated assets highlighting various professions that no longer exist in society. This video tells the story of the lamplighter Erik. While the story is fictional, Erik was a real person.
All photos used in the campaign are from Nyköping Municipality's photo archive.
