The Rabbaldshede Farm

Rabbaldshede Kraft
Client
Rabbaldshede Kraft
Agency
Start Communication
What I did
Concept, Illustration, Animation

Welcome to the isometric world of Rabbaldshede Kraft - The Rabbaldshede Farm.

Rabbaldshede Kraft is a leading operator in the renewable energy industry. They develop, own and operate sustainable energy solutions within solar energy, green hydrogen and wind power. We were tasked with finding a solution to explain their offer and showcase how all of their renewable energy sources work together to deliver a steady stream of green energy.

The individual illustrations work as building blocks, creating the complete rabbaldshede farm as a whole, but they can also be isolated or built into other scenarios to explain different areas. A flexible and diversified illustration system that can be used both aesthetically and technically.

The concept behind the symbol is that Research Reward help companies push their business forward. In return, survey participants gets a reward.
The digital campain consisted of static and animated assets highlighting various professions that no longer exist in society. This video tells the story of the lamplighter Erik. While the story is fictional, Erik was a real person.

All photos used in the campaign are from Nyköping Municipality's photo archive.