Halland Båtar

Halland Båtar
Client
Hallands Hamnar
Agency
Sturm & Drang
What I did
Package Design, Final Art

Designer: Anna Hedqvist
Art Director: Björn Eklind
Copywriter: Elof Ivarsson

Land Ahoy! A shipment of delicious Halland Båtar arrives.

Hallands Hamnar is a port in Halland, operating within the harbour cargo industry. They came to us looking for a creative way to reach out to new and existing clients. Based on Aroma's Hallonbåtar we sent out a square meal of delicate Halland Båtar!

The concept behind the symbol is that Research Reward help companies push their business forward. In return, survey participants gets a reward.
The digital campain consisted of static and animated assets highlighting various professions that no longer exist in society. This video tells the story of the lamplighter Erik. While the story is fictional, Erik was a real person.

All photos used in the campaign are from Nyköping Municipality's photo archive.